Political Marketing Africa

Political Lobbying and Marketing in Africa

10/06/2020
Government Affairs AfricaInternational Relations Africa

Political lobbying in Africa is growing fast keeping pace with similar activities in Asia, Europe, and the Americas. Lobbying, once a persuasive part of strategic business marketing, has now become an inalienable part of modern political systems. In Africa, where political factors are shaped by local cultural norms and economic policies often take predatory turns […]

U.S. Social, Economic, and Political Lobbying in Sub-Saharan Africa

18/05/2020
Business in AfricaNewsOpinion ArticlesOpportunities

The Current Situation with International Lobbying Lobbying means seeking to influence a politician or public official on a humanities-related issue. Regarding the relationship between the United States and Africa, the diplomatic capabilities must evolve in order for American interests and engagements to expand in the sub-Saharan region of the supercontinent.   This is inclusive of […]